Yale Appliance E Commerce Manager in Stoughton, Massachusetts
US work authorization (Preferred) Yale Appliance is a leading retailer in Massachusetts and has been named one of the best places to work by the Boston Business Journal and the Boston Globe, as well as being named Best of Boston over 13 times. We are currently seeking an experienced eCommerce Manager that will oversee the development and utility of our company's income-generating sites. The eCommerce manager will be required to conduct research on effective website layouts and features, advise on evidence-based and experimental changes to our platforms, and monitor the effectiveness of strategies by inspecting standardized metrics. To ensure success as an eCommerce manager, you should remain knowledgeable about relevant trends and innovations in eCommerce. Ultimately, a brilliant eCommerce manager will endeavor to enhance their skill set by continually learning about adjacent techniques that might improve collaboration between departments. This position will report to our Stoughton Operations Center, which is conveniently located off Route 24 near restaurant and shops. Our newly renovated office space includes a modern and updated break/lunch room and top-notch training program. Responsibilities: ? Manage all online activities in relation to messaging, sales, conversion, A/B testing, and reporting ? Responsible for determining the format and features of the website to maximize clarity and ease of navigation for customers. They will liaise with the internal and external resources to develop and alter the website as needed. ? Maintain promotion calendar to produce relevant pages and landing pages that meet ? Analyze various data for data-driven strategies that deliver top performance and achieve KPIs ? Liaise directly with upper management and present plans for any new advances or initiatives to improve the company?s online presence and eCommerce sales. ? Provide analysis and reporting on metrics such as weekly/monthly sales by category, product sell-through, and overall performance. Requirements: ? Extensive experience with practices and techniques related to web merchandising or online retailing. ? Excellent understanding of web design and web analysis. ? Owns a mentality of testing and evaluating ? the website should be constantly researching, launching, and evaluating tests to optimize conversions and performance. ? Knowledge of attribution modeling, website speed optimization, A/B testing, conversion rate optimization, sales journey optimization, traffic analysis, and reporting tools. ? High-level of attention to detail and ability to manage multiple projects simultaneously. ? At least 3 years of experience in a similar role. ? Degree level in Digital Marketing or any related field. The eCommerce Manager is responsible for online sales at Yale Appliance. This role will oversee the look and feel of the company website and is responsible for generating sales via online channels and maintain clear and consistent messaging of Yale services and value proposition online.